I take my oral health very seriously, mainly because I hate making rounds to the dentists. So here’s a list of best Japanese toothpaste so you can keep your teeth nice and shiny too! Check it out!
I brush my teeth twice a day to convince myself that I am giving the best possible care to my teeth. But, do you really think that’s enough? We may be brushing our teeth twice or thrice a day, but the toothpaste we use is what really decides our teeth health.
However, with so many toothpaste brands available in the market, it is very difficult to decide which brand to choose.
Every person has different concerns when it comes to their teeth; like everything else, our teeth require special attention and care too. Some of us may be worried about gum bleeding, whereas somebody else may be concerned about the whiteness of their teeth.
Japan has some of the best toothpaste brands that work like magic on your teeth and make them healthy, shiny, and bright. I researched the Japanese toothpaste brands and found some of the best Japanese toothpaste to help you get rid of your many dental issues. You’ll find toothpaste for different purposes in this list – from best teeth whitening toothpaste in Japan to Japanese toothpaste that rebuilds enamel.
Types of Japanese Toothpaste
Herbal Toothpaste
Herbal toothpaste are a great natural alternative to normal toothpaste. If you have very sensitive teeth and gums then herbal toothpaste are a great option for you. However, you should note that herbal toothpaste do not contain fluoride which is an important ingredient that protects the enamel and strengthens teeth
Teeth Whitening Toothpaste
Teeth whitening toothpaste contain special ingredients like abrasives or cleansers to remove stains from the teeth. Our teeth can get stained cause of multiple reasons like heavy smoking, heavy coffee, cola or wine intake.
Sensitive Teeth Toothpaste
Japanese toothpaste for sensitive teeth is formulated with potassium nitrate that protects teeth from painful sensations when teeth is exposed to something too cold or hot.
Smoker’s Toothpaste
Smoker’s toothpaste for those who are heavy smokers and this habit has caused their teeth to stain. Tar gets deposited on the teeth with every cigarette you smoke and eventually the teeth look stained with a brownish-yellow stain. This type of toothpaste contain cleaning agents that can help make teeth look brighter and whiter
Children’s Toothpaste
This type of toothpaste is specially formulated with little kids in mind. Children’s toothpaste contains much lesser fluoride and abrasives as there’s always risk of kids swallowing toothpaste. More often than not, children’s toothpaste come in delicious candy flavors that kids usually love!
Best Japanese toothpaste — Quick Summary
Best Japanese Toothpaste | Best For |
Lion Brilliant More Fresh Spearmint | Teeth Whitening |
Crest Gum Detoxify Plus Whitening Two-step Toothpaste | Whitening |
The Natural Dentist | Cavities |
Tom’s of Maine Simply White Toothpaste | Cavity protection |
Ora2 Stain Clear Toothpaste | Whitening |
Lion Japan Clinica Enamel Pearl Whitening Toothpaste | Whitening |
Ishizawa Hamigaki Nadeshiko Baking Soda Whitening Toothpaste | Whitening |
Apagard Smokin’ Toothpaste For Smokers | Enamel |
Shumitekuto, Periodontal Disease Care | Sensitivity |
Give these best Japanese toothpaste brands a chance and reduce your visits to the dentist.
Which Is The Best Japanese Toothpaste?
Lion Brilliant More Fresh Spearmint – Best Teeth Whitening Toothpaste In Japan
Do you want to brighten your teeth naturally? Do you love coffee but worry about stains on your teeth? Lion Brilliant More Fresh Spearmint has especially been formulated to keep your teeth white naturally. And this is one the best Japanese toothpaste!

The special ingredients of this toothpaste help fight stains from red wine, coffee, tobacco, and others ensuring that your teeth remain white and bright.
Brilliant More toothpaste has sodium fluoride that is a magic ingredient that strengthens your teeth. It helps you to maintain healthy teeth. To get the best results, make sure that you brush your teeth at least twice a day.
You can also brush your teeth after eating or drinking stain-causing items of food and drinks. When brushing, make sure that you clean every surface of your teeth including the gum line to help your teeth remain clean.
Related: Keep your breath fresh through the day with these best Japanese breath mints!
Crest Gum Detoxify Plus Whitening Two-step Toothpaste – Best Toothpaste For Whitening
The Crest Gum Detoxify Plus Whitening two-step toothpaste is a unique toothpaste that separates its components into two mixtures to help you get the maximum benefit out of your toothpaste.

This two-step toothpaste ensures that you get visibly whiter teeth and healthy mouth. The prime breeding ground for dangerous plaques and bacteria is the gum, so to get healthy teeth and gums, it is very important that you clean your gums thoroughly. You need to keep your gums clean to ensure the overall health of your teeth and mouth.
There are many harmful plaque bacteria around the gum that can result in gingivitis. The Crest Gum Detoxify Plus Whitening comes with a special triggered foam formulation. This formulation penetrates those areas in the mouth that are difficult to reach.
This Japanese toothpaste is clinically tested to provide healthier gums as it helps neutralize plaque bacteria across the gum line.
The Natural Dentist – All In One Fluoride Toothpaste – One Of The Best Toothpaste Brand
This toothpaste contains fluoride that gives your cavity the protection it needs. Many of us ignore to brush and floss our teeth two times a day and this can lead to an increase in cavity and plaque. This toothpaste helps fight that cavity and gives you a healthier mouth and teeth with strong gums.

Apart from fluoride, this toothpaste also has natural ingredients such as aloe leaf juice and echinacea extract. These natural ingredients have anti-inflammatory properties.
Tom’s Of Maine Simply White Toothpaste – Sweet Mint Gel
This toothpaste does not have any harsh bleaching chemicals to make your teeth white; this toothpaste comes with hydrated silica that scrubs your teeth gently to reveal naturally white teeth.

This best Japanese toothpaste has also earned the ADA Seal of Acceptance, which means that this toothpaste is capable of not only making the teeth whiter but also preventing tooth decay and cavity.
Ora2 Stain Clear Toothpaste – Best Japanese Toothpaste For Teeth Whitening

This is a teeth whitening toothpaste that contains a strong concentration of cleaning agents, which helps in stain removal. Removing stains from your teeth is the first step to revealing teeth that is white and shines bright. This toothpaste helps you achieve that without being too harsh on your teeth.
This is a toothpaste that you do not use regularly. Use your regular toothpaste every day, but use Ora2 Stain clear toothpaste once a week. Using it just once a week clears stain from your teeth and also removes bad breath. This is your answer to white teeth and fresh breath.
Lion Japan Clinica Enamel Pearl Whitening Toothpaste – Top Whitening Toothpaste In Japan
This is a brand-new medicated toothpaste that works wonders for your teeth and helps it regain its lost whiteness and brightness. Lion Clinica toothpaste has a unique enamel care formula that helps you maintain healthy, shiny, bright, and white teeth.

Lion Clinica toothpaste creates gentle foam while brushing that reaches every corner and part of the teeth. This foam formula thoroughly cleans your entire mouth revealing teeth that is white and healthy. This also helps make your gums healthy.
Ishizawa Hamigaki Nadeshiko Baking Soda Whitening Toothpaste
This toothpaste comes in a package that is absolutely adorable and cute. However, do not judge this toothpaste by its cute outer cover. This toothpaste works wonders for your teeth.

It comes with sodium bicarbonate that helps to whiten your teeth. This toothpaste also helps to remove tar from your teeth to reveal your naturally white teeth. This toothpaste is made using 100% crops-produced ingredients.
It comes in a fresh peppermint taste, which is one of my favourite Japanese toothpaste flavours! Hamigaki Nadeshiko toothpaste will keep your mouth feeling and smelling fresh through the day!
Apagard Smokin’ Toothpaste For Smokers – Best Japanese Toothpaste That Rebuilds Enamel
There are not many kinds of toothpaste that are targeted toward smokers. The best Japanese toothpaste Apagard is a top-rated Japanese medicinal toothpaste brand. It has come up with this unique toothpaste targeted especially towards the smokers.

This special toothpaste aims at eliminating stains from smoking cigarettes. By eliminating stains, this toothpaste will eventually whiten your teeth and also make them brighter.
The toothpaste has a distinctive active ingredient of medicinal hydroxyapatite. This ingredient helps prevent the growth and development of cavities. The toothpaste comes in a refreshing light mint flavor, which ensures that you always smell fresh.
Shumitekuto, Periodontal Disease Care
Bipolar disorder is an issue that can impact your teeth health by causing unpleasant symptoms such as bleeding gums, bad breath, as well as a sticky feeling in the mouth. This toothpaste has been specially formulated to target all of these problems and to give you healthier teeth.

Using this toothpaste on a regular basis helps you fight dental hypersensitivity, gingivitis, and periodontitis. The toothpaste contains ingredients such as fluorine and sodium fluoride that helps in strengthening your gums and preventing your teeth from any further decay.
This ends our list of the ten best Japanese toothpaste that you can easily buy online. This list of best Japanese toothpaste makes taking care of your dental health an easy job, without having to invest a lot.
There are various factors that come in between our dental health and hygiene – lifestyle, food, drinks, and more all contribute to the decaying health of our teeth and gums. We need to start taking our gum and teeth health seriously before it is too late.
These different types of Japanese toothpaste can help you get started on your journey to healthier teeth. Use the toothpaste that targets your specific needs and make those visits to the dentists fewer. After all, it really is not very difficult to take care of our own mouth.
You need to ensure that you brush your teeth at least twice a day. When brushing and cleaning, you need to make sure that you reach every corner and part of your mouth. Take special care of your gum line since that is the part that promotes the growth of plaques and germs that can decline your oral health.
Use any one of the above-mentioned best Japanese toothpaste to help you achieve the best oral health.
Best Toothpaste Brands From Japan – FAQs
Which is the best Japanese toothpaste?
Lion Brilliant More Fresh Spearmint is the best Japanese toothpaste as it helps fight stains from red wine, coffee, tobacco, and other stain-causing food and drinks. It promotes the whitening of the teeth. Formulated with sodium fluoride, this toothpaste works to strengthen the teeth and gums. Costing $77.76 on Amazon, Lion Brilliant More Fresh Spearmint toothpaste is one of the best Japanese toothpaste to use to whiten your teeth naturally.
Is Japanese toothpaste safe?
Japanese toothpaste is safe to use for adults as well as children. Using Japanese toothpaste is extremely good for your oral health. And some of the best toothpaste brands for teeth whitening, gums, and enamel are from Japan.
What is Apagard toothpaste?
Apagard toothpaste is used for restoring enamel. It contains nanoparticle and hydroxyapatite. Apagard toothpaste helps remove paque, reduce hypersensitivity, and fill in fissures and scratches.
Does Apagard toothpaste really work?
Apagard toothpaste is the world’s first remineralizing toothpaste. It works by leaving a layer of hydroxyapite on your teeth.
What is the best remineralizing toothpaste?
Apagard Smokin’ Toothpaste For Smokers is the best remineralizing toothpaste. The toothpaste has a distinctive active ingredient of medicinal hydroxyapatite. This ingredient helps prevent the growth and development of cavities.
Also Read:
- Here are the softest Japanese bath towels – super soft and fluffy! Check it out!
- Check out these laundry detergents to keep your clothes smelling fresh and clean!

Takashi Nomoni is a proud Japanese and loves everything about Japan – be it food, culture, or movies! She’s a passionate about writing and her love for writing and Japanese products makes her the best fit at Best Japanese Products. Takashi is a total workaholic so you’ll always find her with her laptop researching or testing the next best Japanese product. When she’s not working, you’ll find Takashi exploring local cafes and restaurants (where she can work out of!)